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Blu-ray in Kelowna: A Comprehensive Guide for the Tech-Savvy Consumer…

Blu-ray in Kelowna: A Comprehensive Guide for the Tech-Savvy Consumer

Summary: The Blu-ray format has revolutionized the home entertainment experience in Kelowna, offering an unparalleled level of audio-visual quality. This article provides an in-depth look at the current state, trends, key players, and practical considerations related to Blu-ray in Kelowna.

The Current State of Blu-ray in Kelowna

Kelowna has emerged as a hub for Blu-ray enthusiasts, with numerous retailers and rental services catering to the growing demand for high-quality home entertainment. Major retail chains such as Best Buy and Future Shop stock a wide selection of Blu-ray players and movies, while local video stores like Videoland and Rogers Video offer competitive rental options.

Emerging Trends Shaping the Future of Blu-ray

The Blu-ray format continues to evolve, with cutting-edge technologies enhancing the user experience. 4K Ultra HD Blu-ray players are gaining popularity, delivering breathtaking visuals with four times the resolution of standard Blu-ray. Additionally, the rise of streaming services has led to the integration of Blu-ray playback capabilities in smart TVs and streaming devices.

Key Players and Influencers in Kelowna’s Blu-ray Market

Cineplex Theatres and Landmark Cinemas are prominent players in the local Blu-ray market, offering a wide selection of new releases and classics for purchase and rental. Local electronics stores such as The Source and Rexco Canada are hubs for Blu-ray player sales and support.

A Step-by-Step Guide to Implementing Blu-ray

  1. Purchase a Blu-ray player: Choose a player that meets your needs and budget. Consider features such as 4K Ultra HD playback, Wi-Fi connectivity, and smart TV integration.
  2. Connect the player: Use HDMI cables to connect the Blu-ray player to your TV and audio system. Ensure that your TV is compatible with the player’s resolution capabilities.
  3. Get Blu-ray discs: Rent or purchase Blu-ray discs from local retailers, online stores, or streaming services.
  4. Enjoy the experience: Sit back, relax, and immerse yourself in the superior audio-visual quality offered by Blu-ray.

Common Mistakes to Avoid When Using Blu-ray

  • Using scratched or damaged discs: Blu-ray discs are sensitive to scratches and fingerprints, which can affect playback quality.
  • Not updating the player’s firmware: Blu-ray player manufacturers regularly release firmware updates that improve performance and add new features.
  • Ignoring audio settings: Blu-ray discs can support a wide range of audio formats. Ensure that your audio system is configured to take full advantage of the available options.

Case Studies: Successful Blu-ray Implementations in Kelowna

  • Local school district upgrades to Blu-ray: Several schools in the Kelowna area have upgraded their classroom technology with Blu-ray players, enabling teachers to present educational content with high-quality visuals.
  • Community theater embraces Blu-ray for live performances: The Kelowna Community Theatre has integrated Blu-ray playback into its live performances, enhancing the audience experience with stunning visuals and crisp audio.

Future Predictions and Opportunities for Blu-ray

The future of Blu-ray is promising, with advancements in technology and industry initiatives driving its growth. The adoption of 4K Ultra HD Blu-ray is expected to continue, offering unparalleled home entertainment experiences. Additionally, the integration of Blu-ray playback capabilities into streaming devices and smart TVs will make Blu-ray content more accessible than ever before.

TL;DR: Blu-ray in Kelowna

Blu-ray has revolutionized the home entertainment landscape in Kelowna, providing an exceptional audio-visual experience with high-quality movies and streaming content. The thriving ecosystem of retailers, rental services, and industry leaders ensures that Blu-ray remains the preferred choice for discerning consumers seeking cinematic excellence at home.

Narrative Summary

The arrival of Blu-ray in Kelowna has ignited a passion for home entertainment among tech-savvy consumers. The superior audio-visual quality offered by Blu-ray has transformed movie nights and redefined the way people experience entertainment at home. The availability of 4K Ultra HD Blu-ray players and the integration of Blu-ray into streaming devices have further enhanced the user experience.

Beyond entertainment, Blu-ray has also found applications in educational and community settings. Schools and theaters have embraced Blu-ray as a powerful tool for delivering high-quality visual content and enhancing audience experiences. As technology continues to advance and industry initiatives drive growth, Blu-ray promises to remain a vibrant and evolving platform for home entertainment in Kelowna and beyond. Its ability to adapt to emerging trends and meet the evolving needs of consumers ensures that Blu-ray will continue to be a dominant force in the home entertainment landscape for years to come.

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Audio & Video Cables: Transforming Home Entertainment in Saint John…

Audio & Video Cables: Transforming Home Entertainment in Saint John

Summary:

Saint John’s home entertainment scene is experiencing a revolution, thanks to advancements in audio and video cables. This article explores the latest trends, best practices, and key players in the city’s audio and video cables market, empowering homeowners to create immersive entertainment experiences that amplify their favorite movies, shows, and music.

The Current State of Audio & Video Cables in Saint John

The advent of high-resolution displays and multi-channel sound systems has pushed the demand for high-quality audio and video cables. In Saint John, residents have access to a wide range of cable options, from the entry-level HDMI to the cutting-edge optical fiber, enabling seamless transfer of digital content without compromising picture or sound quality.

Emerging Trends Shaping the Future of Audio & Video Cables

The future of audio and video cables lies in advancements such as:

  • Ultra-High-Speed HDMI: Supporting resolutions up to 8K and refresh rates of 120Hz, these cables cater to the latest gaming and home theater systems.
  • Active Optical Cables: Transmitting signals over long distances without signal degradation, these cables are ideal for large homes and commercial settings.
  • Wireless Cables: Eliminating the clutter of tangled wires, wireless cables offer convenience and versatility for connecting devices like soundbars and rear speakers.

Key Players and Influencers in Saint John’s Audio & Video Cables Market

Local businesses and installers play a crucial role in the audio and video cables industry in Saint John:

  • AudioQuest: Known for high-end audio and video cables, AudioQuest offers solutions for both residential and commercial systems.
  • Best Buy: A popular electronics retailer, Best Buy carries a wide selection of cables at various price points.
  • Elite Home Entertainment: Specializing in custom home theater installations, Elite Home Entertainment provides professional guidance on audio and video cable selection.

A Step-by-Step Guide to Implementing Audio & Video Cables

Proper installation ensures optimal performance of audio and video cables:

  1. Choose the Right Cable: Consider the resolution, distance, and device compatibility to select the appropriate cable type.
  2. Prepare the Wiring: Determine the cable pathway and ensure there are no obstacles.
  3. Terminate the Cables: Install connectors onto the cable ends, following the manufacturer’s instructions.
  4. Connect and Test: Plug the cables into the devices and verify proper operation.

Common Mistakes to Avoid When Using Audio & Video Cables

To avoid potential issues:

  • Don’t Overspend: Not all expensive cables offer significant improvements.
  • Match the Cable to the Content: Choosing a cable not suitable for the resolution and audio format can result in degraded quality.
  • Avoid Damaged Cables: Check for cracks or exposed wires that can compromise performance.

Case Studies: Successful Audio & Video Cables Implementations in Saint John

Local projects showcase the transformative power of audio and video cables:

  • The Grand Theatre: The installation of high-speed HDMI cables enabled the theater to display cinematic content in stunning 4K resolution.
  • Saint John Community Centre: A community outreach program utilized wireless cables to connect laptops to a large screen, fostering collaborative presentations.
  • Riverstone Drive Home: A custom home theater system featuring optical fiber cables eliminated signal loss over the extended distance from the source to the display.

Future Predictions and Opportunities for Audio & Video Cables

The future holds exciting advancements, including:

  • Artificial Intelligence: AI-powered cables optimizing transmission quality based on content and device characteristics.
  • Virtual Reality: Cables supporting ultra-high bandwidth for immersive VR experiences.
  • Home Automation: Integration of audio and video cables into smart home systems for automated content control.

TL;DR

Audio and video cables are the lifeline of modern home entertainment, enabling the seamless transfer of high-quality content. Saint John’s market offers a vast selection of cables, from entry-level options to cutting-edge solutions. By understanding the latest trends, choosing the right cables, and implementing them correctly, homeowners can unlock immersive entertainment experiences that elevate their favorite movies, shows, and music.

Narrative Summary

The evolution of audio and video cables has revolutionized the home entertainment landscape in Saint John. High-resolution cables transport crystal-clear images and captivating sound, transforming ordinary living rooms into mini-cinemas. Emerging technologies like Ultra-High-Speed HDMI and wireless cables empower residents to connect devices seamlessly and enjoy an unparalleled entertainment experience.

Key players and installers in Saint John’s audio and video cables market offer expert guidance and professional implementation services. Embracing best practices and avoiding common pitfalls ensures optimal performance and longevity of these cables. Case studies demonstrate the tangible benefits of successful cable implementations, enhancing community outreach and creating stunning home theater experiences.

As we look to the future, advancements in AI, VR, and home automation promise even more transformative possibilities for audio and video cables. Saint John stands poised to continue its embrace of this rapidly evolving technology, empowering homeowners to create immersive and unforgettable entertainment environments.

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B2B Publication Advertising and marketing: How It Differs From Electronic mail Promotions & What Manufacturers Can Be informed from Impartial Manufacturers

If you happen to’re like me, you most effective open a small fraction of the (dozens? quite a bit?) electronic message newsletters you’ll have subscribed to. So I set out to to search out what those if truth be told excellent newsletters, the ones you open on the not unusual, have in common.

Email correspondence newsletters have been floating spherical throughout the zeitgeist for some time now, specifically as additional writers have left online publishers to make it on their own.

I talked to an element dozen experts throughout the field, along side every technical and content material subject matter professionals, to tease out the variation between B2B newsletter promoting and advertising and other forms of emails, knowledge you by the use of easiest practices, and uncover some takeaways from indie newsletters that you simply’ll be capable of practice to your private emblem.

Table of Contents

What’s B2B E-newsletter Promoting and advertising

B2B newsletters can be extensively defined.

One business would in all probability send bi-weekly how-to guides and easiest practices in its industry; every other would in all probability send weekly interviews with take hold of marketers (that used to be as soon as a shameless plug for a publication I now and again write for).

What’s most necessary to take hold of is how B2B newsletters vary from standard electronic mail advertising and marketing. If your inbox is even section as whole as mine is, you’ve got a steady motion of emails about product sales, new product signs, and reminders to shop for that new tool you put in a internet primarily based purchasing groceries cart and promptly abandoned.

Those standard promoting and advertising emails are necessary to your common marketing strategy, on the other hand in recent years we’re talking about an absolutely different beast.

I spoke to Lia Haberman, who primarily based and writes the a luck ICYMI publication and teaches social media promoting and advertising and influencer promoting and advertising at UCLA. She says that “the variation between electronic message promoting and advertising and [B2B] newsletters is if truth be told a difference between potency promoting and advertising and content material subject matter promoting and advertising.”

She explains that the main function of potency promoting and advertising, like electronic message promoting and advertising, is to pressure conversions. “You’re taking a look to generate leads, to increase product sales. There’s some extent to the email that extends previous the email itself.” The ones emails could be tied to a selected advertising marketing campaign or initiative.

“B2B newsletters focus on providing value within the mail itself. The subscriber doesn’t need to click out to get the value of whatever the newsletter is promising.”—Lia Haberman, Creator economy expert and founder of the ICYMI newsletter

Newsletters, like content material subject matter promoting and advertising, “point of interest on providing value within the electronic message itself. The subscriber doesn’t want to click on on out to get the price of without reference to the newsletter is promising.”

This will likely from time to time sound counterintuitive, on the other hand an odd newsletter cadence establishes your emblem as knowledgeable in its field.

And if you happen to occur to’re giving your potential customers precise value that serves their purposes instead of yours, congrats, you’re well on your technique to setting up consider.

Why Get began a B2B E-newsletter

The real question, as I found out researching this article, is in all probability, “Why shouldn’t you get began a B2B newsletter?”

Starting a newsletter can send an excellent return on investment and assemble and nurture your audience — on the other hand not if you happen to occur to pass into it with unrealistic expectations or limited assets.

Newsletters require consistency and backbone — not merely to create not unusual content material subject matter, on the other hand to make sure deliverability, something that may require sophisticated technical knowledge.

Newsletters are a chronic game, so if you want to have fast promoting and advertising results, look in different places. And if you happen to’ll be capable of’t or don’t want to come to a decision to a long-term relationship (we’ve all been there) along side your audience, newsletters aren’t going to be an excellent are compatible.

Enough of the negativity. Proper right here’s six benefits to starting a newsletter:

1. Assemble consider along side your audience.

An ordinary drumbeat of newsletters builds long-term relationships and creates an opted-in audience — the people who are enthusiastic to hear from you.

2. Resolve concept control.

Take HubSpot’s Masters in Advertising and marketing publication as an example. Every week, we interview a marketer who’s breaking new floor and innovating throughout the field.

It reinforces HubSpot as a provide for concept control and prime quality promoting and advertising revel in that you simply’ll be capable of’t get anywhere else.

3. Take pleasure in the monetization potential.

Reverse to in taste have faith, being profitable from your newsletter doesn’t necessarily require tens of 1000’s of subscribers.

Ferrari — admittedly a symbol whose lovers have quite more cash to burn than the average go through — has merely 5k subscribers to its Ferrari Marketplace Publication.

The paid subscription alternatives range from $10/month to $90/year (more than likely this is chump business if you happen to occur to pressure a Ferrari). The yearly profits attributed to easily the newsletter is reportedly between $2 and $4 million.

While you’ve were given a faithful house of pastime audience that has value to other producers, you’ll be capable of advertise house on your newsletter.

Evaluation your emblem and your audience to ensure that the sponsorships reinforce the consider you’re setting up — if you happen to occur to run a cat-sitting company, promote sponsorship area to the maker of your cats’ favorite treats, not to a meal provide supplier.

5. Use audience segmentation to provide readers what’s most useful to them.

Target audience segmentation is arguably additional valuable than together with new subscribers, Alexis Grant tells me — even though she cautions that segmentation and together with subscribers aren’t mutually distinctive, and that “it’s easy for a list to get stale if you happen to occur to don’t add new people.”

“I think segmentation is more valuable than adding more subscribers — though you want to do a bit of both.”—Alexis Grant, founder, They Got Acquired newsletter

Grant runs the newsletter They Were given Received, and she or he uses audience segmentation apparatus like RightMessage to “serve people exactly what they would really like.” While you sign up for They Got Won’s newsletter, there’s an now not necessary survey to identify house of pastime demographics like founders having a look to advertise within the year.

Thought to be certainly one of Grant’s targets is to get additional consumers on her platform, referred to as They Were given Received Knowledge, which provides wisdom and insights that can be used to identify comps, expand buyer lists, and make stronger your negotiations.

That platform could be additional valuable to a founder having a look to advertise within the year than someone having a look to advertise within 5 years, and Grant can tailor her content material subject matter accordingly.

6. Resolve a right away line to decision-makers.

A niche audience can be targeted-networking gold.

Take Al Iverson’s Unsolicited mail Useful resource publication, which makes a speciality of electronic message promoting and advertising and deliverability. Iverson prompt me that he most effective has spherical 1,300 subscribers — on the other hand they’ve been the perfect 1,300 people to succeed in out to in all places a modern process search.

“My newsletter gave me a direct line to over a thousand connections in my industry — which was instrumental in finding my next career opportunity.”—Al Iverson, Founder, Spam Resource newsletter

“My newsletter gave me a right away line to over 1000 connections in my industry,” he says. “It used to be as soon as instrumental in finding my next career choice.”

Learn the way to Create a B2B E-newsletter Other folks Wish to Be informed

Content material subject matter Methodology

I spoke with a lot of experts and heard the an identical issue over and over again: Write excellent newsletters that serve your audience — not your emblem. (If you want to have additional examples, I compiled a list of 23 of my fav advertising and marketing newsletters.)

Haberman suggests hiring writers with a journalistic or creative background as a way to write the kind of personable newsletter that individuals will probably be excited to open.

“Marketers can be great writers,” she says, “on the other hand the mindset of a marketer and the mindset of a author are two quite a lot of issues.”

Marketers will naturally come from the “viewpoint of advocating for the most efficient interests of the company.” Writers will ask themselves, “What does the objective marketplace want to concentrate from me?” versus “What’s the message that I’ve to send?”

“Ask yourself, ‘What does the audience want to hear from me?’ versus ‘What is the message that I have to deliver?’”—Lia Haberman, Creator economy expert and founder of the ICYMI newsletter

Former HubSpotter and founder of Publication Examples Brad Wolverton echoes Haberman’s tips. “Think like a journalist,” he suggests. “Your process is to share necessarily essentially the most useful wisdom.”

The guidelines on your newsletter should be curated, of over the top value to your audience, and should strike a balance between branded and external content material subject matter.

Classes for Producers

  • Put money into creativity. That calls for added than just hiring creative people to jot down down content material subject matter — it requires giving them consider and freedom, too. That can be a troublesome pill for producers to swallow, on the other hand customers don’t want an electronic message from a well-oiled promoting and advertising department. They would really like voice, creativity, and some way of the face(s) in the back of the newsletter.
  • Withstand the urge to be self-serving. It’s tempting to use newsletters to pressure web page engagement and now not the rest additional. Think about what your audience wants, and to search out the right kind balance of branded and external content material subject matter. It’s going to build your credibility, trustworthiness, and authenticity.

Technical Strategies

Most electronic mail advertising and marketing platforms include some extent of technical toughen, on the other hand I wanted to take hold of what you should imagine as you’re purchasing groceries spherical for the right kind platform and getting started with a newsletter.

So I talked to Kaylee Jenzen, a technical promoting and advertising manager proper right here at HubSpot who has worked on The Hustle and other HubSpot newsletters.

Jenzen suggests that you simply believe:

  • Deliverability optimization. This contains making sure that your emails aren’t good-bye that they get clipped by means of certain electronic message providers, managing DNS knowledge and unsubscribes, and inbox placement strategies (i.e., discover ways to remember to don’t land throughout the promotions tab of subscribers’ Gmail inboxes.
  • Shared or faithful IP addresses. Jenzen says that this comes proper all the way down to one way answer. If you happen to’re working a small newsletter or don’t send not unusual emails, you’ll take pleasure in a shared IP handle and “the additional outflow of emails from other senders.” Alternatively “it’s a double-edged sword,” she says. “While you’ve were given a nasty sender who’s sending out spammy or even malicious emails, it will impression your talent to place within an inbox.”
  • Image and formatting easiest practices. It’s a common misconception, Jenzen says, that a large file dimension for an image will necessarily obstruct your deliverability. Alternatively there are problems to concentrate on; for example, every now and then the alt-text for an image can to search out its approach into the plain-text fashion of an electronic message.

Unbiased newsletter operators have a wealth of AI personalization equipment available to them. (The entire primary electronic message platforms I’ve used, along side HubSpot’s, include AI personalization apparatus.)

Classes for Producers

  • Don’t decrease corners on technology. As Jenzen prompt me, “You get what you pay for.” Now not every newsletter needs the Cadillac of electronic message promoting and advertising platforms, on the other hand if you happen to occur to try to save some money by means of the usage of a platform that doesn’t serve your technical needs, you’ll be capable of risk considerably damaging your emblem.
  • Use AI. Personalization is a great way to lean into AI. Let artificial intelligence use wisdom to offer a custom designed revel in — your readers aren’t a monolith, and AI lets you handle them like the individual people they’re. Use precise people to provide the nature and contextual wisdom that AI can’t.

B2B E-newsletter Promoting and advertising Perfect Practices

B2B newsletters, like the remainder in promoting and advertising, is a emerging and evolving field. Use this three-pronged file of easiest practices as a knowledge, whether or not or now not you’re starting a newsletter from scratch or revamping an provide one.

I’ve moreover integrated a few examples of newsletters I think do a particularly excellent process with content material subject matter method and audience engagement. (Technical optimization is rather tougher to judge, as it all takes place underneath the hood.)

Content material subject matter Methodology

The content material subject matter method for newsletter promoting and advertising should are compatible very easily within your common marketing strategy, on the other hand to recap a few guidelines from the experts I spoke with, prioritize:

  • A values-first means that serves your readers
  • Balanced promotional content material subject matter
  • Consistent voice and format
  • Provide creator-driven content material subject matter

In distinctive HubSpot research from September 2024, we asked 500+ newsletter operators about their most regularly used content material subject matter strategies:

  • Your individual opinions, tips, or scorching takes to your online business or matter of hobby (28%)
  • Professional advice or tips (quoting someone you didn’t interview relatively then yourself) (16%)
  • Knowledge or characteristics (14%)
  • Professional advice or tips (quoting someone you most likely did interview relatively then yourself) (12%)
  • Wisdom, research, experiments, or analysis that you simply’ve were given collected or run (11%)
  • Wisdom, research, experiments, or analysis cited from third-party or outside producers (11%)
  • Particular person-generated content material subject matter with quotes, tips, comments, text, or other portions sourced from your subscribers or audiences (8%)

We moreover asked what type of content material subject matter drives necessarily essentially the most engagement.

Our findings are in step with the an expert advice in this article: Readers want emails from precise people with precise opinions.

Via every metric, content material subject matter in line with your individual opinions and perspectives and distinctive wisdom and research pressure the perfect engagement.

Graph entitled “What Content Types Drive the Highest Engagement?”

Get inspired: Check out The Submit Press, a thrice-weekly send with the newest knowledge for creators, and WTF is search engine marketing?, which shares advice and interviews on search engine optimization for info and publishers.

Learn the way to: We’ve got an intensive step-by-step knowledge on learn how to create an electronic mail publication and tips for developing nice content material.

Target audience Engagement

Target audience engagement could be measured in a lot of techniques depending on your priorities (for example, one in all my colleagues wrote about how The Hustle prioritizes click-through charge over open charges).

  • Consider-building ways, like centering the readers’ wants and needs
  • Personalization tactics
  • Segmentation strategies
  • Response keep an eye on

Get inspired: Check out FINGERS, a newsletter about eating in America, which is terribly lauded for its engagement; and of course The Hustle, which I may be told each day despite the fact that I didn’t artwork proper right here.

Learn the way to: We’ve compiled 22 of the most productive publication equipment for enticing subscribers.

B2B Newsletter Best Practices. Content Strategy: Take a values-first approach and serve your readers. Balanced promotional content. Consistent tone and voice. Provide creator-driven content. Audience Engagement: Use trust-building tactics — newsletters are a long game. Use AI for personalization and segmentation. Establish a process for managing responses. Technical Optimization: Integrate your newsletter and CRM. Follow best practices for deliverability optimization and monitoring. Consider whether you want a shared or dedicated IP address.

Technical Optimization

Technical optimization forever requires deeper technical era.

As it’s more than likely that your electronic message promoting and advertising platform of variety will provide some technical toughen, I haven’t lengthy long gone into component proper right here — on the other hand proper right here are a few things to keep in mind and ask questions about as you get your newsletter off the ground:

Learn the way to: We’ve got a loose downloadable information with electronic mail advertising and marketing perfect practices and a planning template.

B2B E-newsletter Statistics

In HubSpot’s contemporary survey of 500+ newsletter operators, we collected some statistics that can inform your B2B newsletter alternatives.

Keep in mind that the ones are independent newsletter operators and content material subject matter creators, not producers, so your mileage would in all probability vary.

Key B2B E-newsletter Findings

Most newsletter operators aren’t making a living out of it.

Merely 5.45% of respondents earn more than $3k a month from their newsletter, and 38.4% make between $0 and $100 every month.

Graph entitled “Average Monthly Newsletter Earnings.” 15.76% earn $0; 22.64% earn $1 - $100; 13.17% earn $101 - $300; 12.62% earn $301 - $500; 12.01% earn $501 - $1,000; 8.32% earn $1,001 - $1,500; and 5.45% earn more than $3,000.

Running a newsletter is a lot of artwork.

Like, a lot of work: An incredible 73.46% respondents said that working a profitable newsletter can merely change into a full-time process.

Be sure you do the calculus on your marketing strategy in order that you don’t put additional assets proper right into a newsletter than you’ll be capable of rather get out of it.

We asked respondents to identify the best 3 money-making ways, and 26% said paid subscribers, 20% said freemium, and 13% said that commercials and sponsorships were their absolute best profits provide.

Graph entitled “Top 3 Revenue-Generation Tactics for Email Newsletter Creators.” 26% say that paid subscribers earn them the most revenue; 20% say freemium subscribers (subscribers who buy products, services, or memberships); and 13% say ads/sponsorships (a mix of fixed rates for ad/sponsored content slots plus commissions for high performance).

Stay on absolute best of provide characteristics.

As regards to 62% of respondents said that newsletters that don’t mix video, audio, or interactive portions will fall in the back of in less than 3 years.

Readers want to concentrate from people — not producers. If you happen to’re writing on behalf of a symbol, keep Haberman’s advice in ideas about hiring creative writers or getting into a reader-focused mindset.

Narrow your audience.

Your newsletter can’t be all problems to all people, and in addition you’ll be upper situated if you happen to occur to embrace that.

Over 51% of respondents said that the broader your audience, the lower your ROI. Seek for a niche that most effective you’ll be capable of fill, and in addition you’ll be capable of get additional value out of fewer subscribers.

Graph entitled “Select Email Newsletter Trends.” 73.46% say, “Running a profitable newsletter can easily become a full-time job.” 61.42% say, “Newsletters that aren’t integrating video audio, or interactive content will fall behind within 3 years.” 53.62% say, “Readers prefer newsletters from independent people rather than businesses.” 51.20% say, “The broader your audience target for subscribers, the lower your ROI will be.”

B2B E-newsletter Inclinations

Proper right here’s what experts see as emerging characteristics in B2B newsletters:

  • Author-led content material subject matter. Lia Haberman says she understands that businesses could be hesitant handy over the reins to a symbol newsletter to a single content material subject matter writer. She quotes Washington Publish TikTok man Dave Jorgenson, who has spoken about creating a WaPo Cinematic Universe wherein he introduces new “characters” — i.e., other content material subject matter creators — so that the creative burden doesn’t leisure most effective on him. Practice that concept to newsletters by means of introducing readers to a few writers.
  • Focal point on personalization. Personalization doesn’t merely indicate together with first names to the subject line (despite the fact that that can be a sound tactic!). As Grant demonstrates, AI segmentation apparatus can ship precise, measurable value to your emblem by means of giving readers content material subject matter tailored to them.
  • Emphasis on trust-building. This is admittedly a difficult one, on account of marketers’ natural inclination is to put it up for sale the logo. Alternatively writing on your readers, quite than your emblem, devices you up for long-term promoting and advertising wins.
  • Value-driven monetization. There’s somewhat a couple of choices to monetize your newsletter, on the other hand proceed with caution. Is it providing precise value to your readers? If the answer is “no,” you risk alienating them.

I moreover asked experts what emerging practices they’re seeing throughout the field. Keep watch over:

  • Integrating newsletters with other promoting and advertising channels.
  • Using sophisticated segmentation tactics, specifically as AI is popping into upper at this.
  • Incorporating multimedia content material subject matter.

B2B E-newsletter Promoting and advertising for Producers

Unbiased newsletter operators and writers in recent years have an edge throughout the B2B newsletter promoting and advertising game, as readers are patently prioritizing personality- and creator-driven content material subject matter.

That doesn’t indicate that there’s not room on your emblem to jump on the B2B newsletter promoting and advertising bandwagon, even though — it merely means that there’s a good deal of other to pave your individual approach and adapting the ones classes to your private creative promoting and advertising strategies.

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Craft the Perfect Website for Your Film Production Company In…

Craft the Perfect Website for Your Film Production Company

In the heart of Angels Camp, where countless cinematic masterpieces are brought to life, Super Effective Websites stands as an industry-renowned pioneer in web design for film production companies. Their exceptional artistry and unwavering commitment to excellence have earned them a reputation as the trusted choice for crafting websites that captivate audiences and drive tangible results.

Unveiling the Magic Behind Website Creation

Creating a website is a multi-faceted endeavor that involves meticulous planning, inspired design, flawless development, and a triumphant launch. The foundation of every successful website lies in its UX (user experience) and UI (user interface) design. By prioritizing intuitive navigation, engaging content, and visually stunning aesthetics, we ensure that visitors enjoy a seamless and captivating online experience.

Embracing the Cutting-Edge of Website Innovation

The ever-evolving landscape of web design demands continuous adaptation. Responsive design, mobile-first development, AI integration, and voice search optimization stand as the driving forces shaping the future of online experiences. Super Effective Websites embraces these advancements, ensuring that our clients’ websites remain at the forefront of technological innovation.

Unleashing the Power of Online Marketing

In the digital realm, online marketing strategies reign supreme as the catalyst for driving traffic, boosting engagement, and generating leads. Through content marketing, social media marketing, email marketing, and pay-per-click (PPC) advertising, we harness the power of the web to amplify your brand’s reach and connect you with your target audience.

Mastering the Art of Local SEO

For local businesses, local SEO serves as the lifeblood of their online presence. By optimizing your website for local search through Google My Business, local citations, and customer reviews, we ensure that your company is easily discoverable by potential customers in your immediate vicinity.

Choosing the Right Web Hosting Solution

The type of web hosting you select directly impacts the performance, reliability, and security of your website. Shared, VPS, dedicated, and cloud hosting each offer unique advantages and drawbacks. Super Effective Websites provides expert guidance to help you choose the hosting solution that aligns perfectly with your specific needs and budget.

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AI Conversion Price Optimization: How AI is reshaping CRO methods

The future of conversion rate optimization is right here and it is driven by the use of artificial intelligence. From personalized videos to scalable electronic messaging, learn how to maximize conversions with AI CRO.

If Kieran and I were to invest our promotion budget anywhere in the next 6-12 months, it could be in AI Conversion Value Optimization (AI CRO).

In fact, we believe so strongly in AI CRO, that we simply rank it above other growth promotion strategies like herbal research, paid potency, brand promotion, even product promotion. The return potential is simply unmatched, with some experiments seeing a 50-100% increase in conversion rate.

Now, I know what you’re making: CRO has been a staple of the promotion for a few years.

And equally you are right, kind. Alternatively, AI transformed the process mostly in its head, offering new levels of customization, scalability, and automation that weren’t even imaginable a year earlier. The result? A faster, smarter option for turning curious visitors into loyal customers.

In a modern Promotion towards wheat In the episode, Kieran and I explain what AI CRO is, the key areas where it is transforming promotion, and tips for integrating it into your marketing strategy.

What is AI conversion rate optimization and why is it a topic?

AI-powered conversion value optimization (AI CRO) uses artificial intelligence to increase conversion commissions through the use of inspect large amounts of knowledge and process key purchasing patterns, such as regime behaviors or connections between different points of contact.

In step with these insights, the AI ​​then identifies conversion choices, such as changing the subject of the landing web page content material, electronic messaging, or choosing advertising marketing campaign interactions, for greater compatibility with the behaviors and preferences of individual people.

In our opinion, what makes AI CRO a particularly powerful method is the scale of its impact. For example, at HubSpot, our AI-generated e-messaging campaigns have resulted in a 94% higher conversion rate than checkout without AI. This is what Kieran and I equate to change of recreation.

3 key areas where AI is transforming CRO + software ideas

You are almost certainly already using generative AI to promote to some extent, but again we are right here to mean that you can know that you simply should do it further. Right, here’s how.

Chatbots and the particular person’s journey

Related to providing stronger real-time personalized services, AI chatbots are one of the powerful and crucial tools in AI-driven CRO. The ones that simulate human-like interactions, provide 24/7 support, and offer consumers the appropriate wisdom they would like, when they would like it, by hook or by crook, that feels private and enjoyable.

For example, options like HubSpot’s AI Chatbot can handle everything from responding to shopper questions to making personalized suggestions about the content material’s topic, all in real-time, which in any case enhances the user’s enjoyment.

While some companies worry that chatbots may actually seem impersonal, our AI chat experiment at HubSpot actually showed the opposite, with a build of more than 50% on price in line with chat scores, buyer delight (CSAT) that corresponded to human-driven interactions. and a 43% increase in chat conversion fees.

Email Correspondence Personalization at scale

“Messaging personalization, and at scale, is a great AI CRO application,” says Kieran, explaining how AI helps marketers craft and personalize product promotion and sales messages for more than one audience . “In every single case where you’re able to message customers with a personal approach, it actually always works well.”

Generative AI tools like GPT-4 and Claude AI make it easy to scale personalized electronic message campaigns with minimal information effort, ensuring that each individual message appears comparable and timely to the recipient.

Object of the video content material Era

We have often discussed how AI videos are revolutionizing the promotion business. It should therefore come as no surprise that using AI-powered video advertising tools to create and personalize the topic of video content material is a primary method in AI-powered CRO.

For example, tools like HeyGen and Infinity AI have the same opinion: marketers in short create films for advertising campaigns or product pages that lack them, or to personalize films for more than a few buyer segments. The topic of video content material keeps visitors on your pages longerresulting in top person involvement and conversion costs.

Our tips for navigating AI CRO

AI CRO has great potential, but without a precise approach, it will surely fail. Here’s what Kieran and I discovered about leveraging AI to drive authentic conversion results.

1. Act early to appreciate a lead.

Incorporate AI into your CRO method Now – not the next day or next week – gives you precious time to experiment, iterate and fine-tune your approach while others are still playing catch-up.

“For those who look at companies that have actually been early adopters of AI and integrated it into their outbound prospecting strategies… their growth has been wonderfully vital,” says Kieran. “On the contrary, as AI becomes more and more widespread, the problems will become saturated and all companies will succeed at more or less the same stage.”

Get in early and you also won’t just be learning; you’ll also define how AI-driven CRO will shape what you’re promoting.

2. Think like Spielberg: Be a creative fear solver.

Problems will not always transfer as expected to the side of the AI ​​CRO method, particularly during the early levels of experimentation, therefore being able to pivot and solve problems creatively is very important.

Kieran shared an example of the best way Steven Spielberg dealt with a vital setback when the mechanical shark broke during filming Jaws. Rather than let the problem halt production, Spielberg rewrote the script in one day, using yellow barrels to represent the presence of the shark – a creative solution that is now an iconic part of cinematic history.

“So you’re an argument solver?” Kieran asks. “Or do you let problems stop you from doing what you actually want to do?”

By staying agile, trying different strategies, and moving forward, you will discover new and, sometimes, even better solutions.

3. Know the long term and the first.

As marketers, it’s easy to get caught up in the day-to-day and lose sight of the long-term method. Alternatively, even if you actually want to increase your AI CRO efforts, you want to pay attention to the long term and the first – and Not getting stuck in everyday curiosities.

Learning good marketers from history can expose patterns that inform your long-term method. For example, Kieran and I often discuss how Dietrich Mateschitz, founder of Crimson Bull, became a power drink in a $16 billion empire.

History tends to replicate itself, and people who understand the first will be better able to look forward to where the next big long-term AI-driven choices will lie.

To learn more about how you’ll use AI to optimize your CRO, watch the full episode of Promotion towards wheat under:

This assortment of blogs is in collaboration with Promoting Towards the Grain, the video podcast. Delves into the insights shared by Promoting leaders Kipp Bodnar (CMO at HubSpot) and Kieran Flanagan (SVP, Promoting at HubSpot) as they unpack growth strategies and are told by exceptional founders and friends.

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16 esempi di video sui social media per incoraggiare la tua successiva campagna di marketing pubblicitario video

I social media e i contenuti video saranno parte integrante di qualsiasi strategia di marketing nel 2024. Il 91% delle aziende utilizza i video come software di promozione e pubblicità e il 35% si dedica alla realizzazione di ulteriori film sui social media nel 2024.

Se desideri sfruttare i film sui social media per i tuoi sforzi di promozione e pubblicità, in alternativa non sei sicuro di quanto sia positivo aver raggiunto il blog appropriato. Ho raccolto 16 esempi di video di social media da diverse piattaforme per ispirarti e incoraggiarti a crearne uno tuo.

Dopo aver imparato e inoltre sei in grado di crearne uno tuo, dai un’occhiata al creatore di video con poteri di intelligenza artificiale di HubSpot, Clip Writer, che è in grado di convertire il testo in film professionali.

Senza ulteriori indugi, tuffiamoci.

4 esempi di bobine di Instagram

1. Cecred

Uno dei miei Instagram Reels preferiti da ricordare negli ultimi anni è la mia icona preferita: Beyoncé!

Beyoncé negli ultimi anni ha avviato una linea per la cura dei capelli chiamata Cecred, e per rispondere agli oppositori che i prodotti dell’emblema funzionano, ha camminato nel mercato di riferimento utilizzando lo stesso vecchio giorno del lavaggio dei capelli.

Il video le mostra l’utilizzo dei prodotti Cecred sui capelli mentre la sua voce fuori campo spiega il suo processo.

Il video è una selezione brillante per mostrare il tuo prodotto come opera d’arte, quindi ricorda le tecniche per filmare le persone mentre utilizzano i tuoi prodotti. E coinvolgi alcuni dipendenti o fondatori, mostrando al tuo mercato di riferimento che consideri inoltre solo i tuoi prodotti.

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Fornitura di simboli

Quello che in realtà mi piace: In effetti mi piace il fatto che Beyoncé, fondatrice di Cecred, utilizzi i suoi prodotti privati. Fornisce legittimità al suo marchio. Inoltre, apprezzo il tono delizioso, sicuro e colloquiale che usa per rendere il video ancora più gradevole.

2. Nike

I video di promozione e pubblicità di Nike comprendono quasi sempre aspetti di narrazione emotiva, e il suo Instagram Reel “Una volta colpito, mi alzo sempre”, non è un altro.

The Reel sceglie il giocatore di basket professionista Ja Morant utilizzando un tipico registro del giorno fuori dal campo. Morant sarà anche visto prendere parte ad un ballo di strada insieme ai suoi amici, organizzare cene con la famiglia, farsi sistemare i capelli nel salone locale e stare con i bambini dello staff.

Racconta la sua storia di essere competitivo e resiliente fin dalla prima esistenza. Nel video, tutti indossano scarpe da ginnastica Nike, dimostrando che l’emblema ha paia per adulti e bambini per attività sportive e momenti di gioco.

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Quello che in realtà mi piace: Nike è eccellente in quello che in realtà mi piace chiamare “non ti vendo” nella promozione e nella pubblicità. Sono sicuro che ci sia un periodo di tempo adeguato per questo, in alternativa indico che senza riferimento ai prodotti Nike mostrati nel video, in realtà non sembra più che Nike stia cercando di farmi pubblicità.

Invece, fa appello ai miei sentimenti mostrando una persona specifica motivata circondata nel corso del gruppo che ama e che lo sta aiutando.

Racconta una storia e allo stesso tempo mi fa capire che le scarpe da ginnastica Nike sono costruite per ogni parte del viaggio umano, dai primi momenti di gioco all’atletismo professionale.

3. Il segreto di Victoria

Tyra posta! Se ti sei mai abbuffato di The Us’s Next Perfect Sort come ho fatto io, allora riconosci il riferimento. I concorrenti del reality show erano sempre entusiasti quando la gentilissima Tyra Banks lasciava loro una lettera in cui descriveva in dettaglio un problema.

E lo stesso identico grado di entusiasmo è stato catturato non appena Victoria’s Secret ha chiesto alle sue modelle come si sentivano riguardo al ritorno di Tyra Banks sulla passerella di Victoria’s Secret.

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Quello che in realtà mi piace: Victoria’s Secret ha intervistato le modelle che hanno preso parte a questa sfilata di gusto durata trecentosessantacinque giorni e ha ottenuto la loro reazione originale. Immagina di condividere enormi dettagli sul tuo marchio attraverso una sbirciatina dietro il sipario e reazioni originali a conoscenze vitali che coinvolgono la tua azienda.

4.GoPro

Il video qui sotto è stato girato appena utilizzando una fotocamera digitale GoPro ed è dal punto di vista di Kilian Bron. Il video mostra quanto saranno nitide e di alta qualità anche le pellicole GoPro e mostra sottilmente che sono straordinariamente portatili e facili da usare.

Lo indico, consideralo: quale scelta di fotocamere disponibili sono in realtà semplici da usare e sarai in grado di filmare con loro mentre guidi una bici da cross lungo il bordo di una scogliera?

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Fornitura di simboli

Quello che in realtà mi piace: Sono sempre appassionato di filmati sui social media che mostrino il prodotto in uso, quindi questo video riceve da me il massimo elogio per questo motivo. Tuttavia, mi diverto anche con questo video perché la prospettiva e il POV offrono un divertimento coinvolgente.

Se oscillo un po’ in modo sferico, in effetti mi sentirò davvero come se fossi l’unica bicicletta che corre lungo la scogliera.

4 esempi di video TikTok

1. Golloria

Sono un grande fan di Golloria e dei suoi film che affrontano l’inclusività (o la sua mancanza) nel settore del trucco. Nei suoi film, Golloria valuta i prodotti di noti produttori di trucco per apparire se sono adatti a donne con carnagioni più scure.

Alcuni produttori falliscono il check out e un paio di trasferimenti a pieni voti. Anche se Golloria stessa non è un simbolo, il tuo marchio può trarre ispirazione dal modo in cui dimostra brevemente e semplicemente come la grafica dei prodotti funziona con persone precise.

IMG_4240Fornitura di simboli

Logo’s inoltre invia a Golloria i propri prodotti appositamente per farli recensire.

Considera un influencer o un creatore i cui contenuti siano in linea con il tuo marchio e valuta l’idea di inviare loro dei campioni da testare. Assicurati semplicemente che siano della massima qualità adeguata a causa di creatori qualificati come lo sarà Golloria molto giusto se il tuo prodotto non è all’altezza delle necessità.

Quello che in realtà mi piace: Golloria è un’influencer di fiducia in tutta la casa di trucco, quindi quando il marchio trasferisce il suo check-out stabilisce legittimità e considerazione per tutti i prodotti.

2. DuoLingo

Se c’è anche un marchio che regola TikTok, è DuoLingo. L’app per l’apprendimento delle lingue è consapevole di come ti commercializzerai passando alle disposizioni più recenti e insieme al suo fascino privato.

Ad esempio, il monitor “MAPS” tramite Yeah Yeah Yeahs sta vedendo una rinascita sull’app a causa di una nuovissima tendenza di ballo. La tendenza è in atto già da alcuni giorni al momento della pubblicazione, in alternativa DuoLingo ha già realizzato un’animazione di breve durata della sua mascotte gufo verde che balla insieme.

La didascalia del video è un riferimento ai consumatori di Duolinger che cadono continuamente nella loro dipendenza dall’apprendimento delle lingue.

IMG_4241Fornitura di simboli

Quello che in realtà mi piace: Il video è breve, divertente e cattura interamente la nuova tendenza di TikTok collegandola ancora una volta allo scopo dell’app, che è quello di convincere le persone a dedicarsi all’apprendimento di nuove lingue.

3. Visualizza Media

Viz Media negli ultimi anni ha avviato una raccolta settimanale che fornisce un breve riepilogo e un riepilogo dei capitoli più recenti della raccolta che distribuisce. È stata una fortuna tra gli appassionati a cui con ogni probabilità sarebbero stati raccontati alcuni titoli Viz Media e avrebbero avuto difficoltà a ricordare cosa è uscito e cosa verrà dopo.

IMG_4242Fornitura di simboli

Quello che in realtà mi piace: Ho incorporato questo video nella mia lista di spunta per la sua semplicità. Non è uno dei fondi principali di TikTok con un gran numero di campanelli e fischietti. È facile, rispetta l’ambiente e sarà realizzato in pochi minuti.

4. Strofina papà

Un paio dei film TikTok più aggiornati di Scrub Daddy presentano un narratore che spiega i nuovi prodotti in un approccio semplice e schietto con un pizzico di umorismo secco. Il video che riprende la sua formazione autunnale di spugne è un brillante esempio.

IMG_4243Fornitura di simboli

Quello che in realtà mi piace: Simile a quello di Viz Media, il video è discreto e senza fronzoli, a dimostrazione del fatto che non è necessario disporre di fondi pesanti o di un valore di produzione elevato per creare un video eccezionale che coinvolga il mercato di riferimento.

4 esempi di video di cortometraggi di YouTube

1. Ustione della barba

Beardbrand è un’azienda di toelettatura maschile che vende numerosi prodotti per la cura della barba e dei capelli. L’azienda promuove i suoi prodotti tramite YouTube Shorts mostrando quanto drasticamente l’aspetto dei consumatori possa influenzare l’industria attraverso l’utilizzo dei prodotti.

Quello che in realtà mi piace: Beardbrand convince i consumatori a partecipare ai suoi film e offre al mercato di riferimento uno sguardo sui loro capelli prima e dopo l’uso dei prodotti. Inoltre, mi piace il fatto che contengano reazioni e momenti originali e sinceri in film così transitori.

2.Tiffany & Co

Questo YouTube Fast di Tiffany and Co è il miglior esempio di “mostra e non dire”. Non c’è un narratore e di tanto in tanto le parole appaiono sullo schermo del computer. Semplicemente l’attrice Elaine Zhong che prova i gioielli Tiffany e si meraviglia perché i braccialetti, le collane e gli anelli brillano in tutto il delicato.

Quello che in realtà mi piace: In effetti mi piace che i prodotti parlino da soli. Di tanto in tanto, molto, molto meno è aggiuntivo, e inoltre vuoi semplicemente consentire ai tuoi prodotti e servizi di brillare.

3. Viene visualizzato REM Eccellente

Questo YouTube Fast di REM Excellent appare sul retro delle scene della collaborazione dell’Emblem con il film “Wicked”, che ha come protagonista la fondatrice dell’Emblem, la celebrità pop Ariana Grande.

Quello che in realtà mi piace: Anche The Fast è molto schietto e mostra l’opera d’arte che verrà utilizzata per le riprese promozionali. Mostra inoltre filmati grezzi e inediti del modo migliore in cui appare il trucco sulle modelle.

4.UCLA

L’UCLA ha promosso il suo ordine stabilito intervistando la sua classe di laureati e chiedendo agli studenti cosa avrebbero detto del loro tempo trascorso alla facoltà.

Quello che in realtà mi piace: Come forse sarai in grado di dire adesso, in effetti mi piacciono i film che colgono reazioni e momenti schietti e originali.

4 esempi di video sui rulli di Facebook

1.Netflix

Questo Facebook Reel di Netflix dichiara il ritorno del loro adattamento live-action di Avatar: The Ultimate Airbender. Il video mostra persone reali che passano davanti a un telefono mentre filmano la loro riunione sul set.

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Quello che in realtà mi piace: In effetti questo video mi piace perché è semplice e mostra le persone del cast che lo filmano da sole. Sembra originale e divertente ed è un ottimo modo per entusiasmare anche gli appassionati.

2. Toro Cremisi

Il famoso slogan di Pink Bull è “Pink Bull ti fornirà le ali!” E hanno portato quella citazione a nuovi livelli (gioco di parole) con il Reel pubblicato su Facebook. Il filmato mostra un elicottero Pink Bull che solleva qualcuno dall’acqua e proprio quell’individuo che scende dall’elicottero e fa un’altra capriola nell’oceano.

toro rosso Fornitura di simboli

Quello che in realtà mi piace: Ad essere sinceri, non c’è molto in questo video che possa essere replicato (finché non si hanno i fondi per un elicottero personalizzato), rendendo questo video unico.

3. Orecchie finali

Ultimate Ears è un simbolo incentrato sugli spettacoli in-ear. In questo Reel un esperto spiega come inserirli.

orecchie definitiveFornitura di simboli

Quello che in realtà mi piace: Il marchio spiega come utilizzerai il prodotto e gli altri lo trovano irresistibile, presentandolo come esperto in materia.

4.Adobe

Questo Facebook Reel sceglie un’intervista con l’attore, regista e produttore Daniel Dae Kim, che discute gli sforzi della sua società, 3AD, per fornire opzioni di tutoraggio per le comunità emarginate in tutto il settore cinematografico.

adobe Fornitura di simboli

Quello che in realtà mi piace: L’intervista completa con Kim è più lunga, in alternativa il Reel evidenzia una delle citazioni avvincenti. Quando hai una bella intervista con qualcuno affiliato al tuo marchio, converti una delle parti che attirano l’attenzione in cortometraggi.

Abbastanza stimolante, vero? Molti di questi film mostrano che semplicemente non hai bisogno di fondi elevati davvero perfetti per creare contenuti entusiasmanti che facciano luce sui prodotti e sui servizi del tuo marchio. Di tanto in tanto, molto, molto meno è aggiuntivo.

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My Manic Migraine cb | Blue Heron Health News

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Description:

Migraine and headache agony? Pounding head pain?

Migraine’s missing link was never actually missing – it was staring us in the face!

Finally, somebody has put the pieces together – and my 10-year migraine agony is over – no drugs, treatments or any costly procedures

Case Study: Lisa Patterson

It’s never nice to realise you suffered so much for so long – only to find out that none of that suffering was necessary.

But that’s exactly what happened with my long, painful experience of migraines.

And when I say my migraines were painful… I’m talking about hide myself away, close the drapes, shut out the whole world kind of painful.

Like most migraine sufferers, I tried all the standard treatments. Over time I spent over 5 thousand dollars on meds.

But I still had regular, disabling migraines.

Then I got really clever and followed a program that addressed migraine triggers.

The migraine trigger program had helped – it provided some relief.

But then one day, when I least expected it, my world changed forever.

The creator of the trigger program called me and asked if I would trial something he was working on.

He’d pulled together medically-validated migraine data…

…and created a program that, he predicted, would rid people of their migraines permanently.

3 weeks after I tried his program I had my last ever migraine headache.

I used to have migraines every 10 or 12 days.

I now haven’t had one for 14 months. I’m not expecting one ever again.

Let me tell you how it all happened for me. And let’s see if it can be the same for you too.

Want text version instead of video? Here is simplified transcript…

I used to suffer from migraines.

Not headaches. Not bad headaches. Not even severe headaches.

Shocking, excruciating, life-denying, throbbing horrible migraines.

The kind of pain that frequently made my eyes water – if not cry.

The kind of pain that drove me to my bed… my place to hide away, to escape from the world and soak in the torment that was my regular migraine attack.

My migraine history wasn’t much different from many other people’s.

They started off bad. Then, over time, they got worse.

At first they were throbbing pains on one side of my head. Sometimes they were not too awful. Occasionally they were manageable.

As months and then years rolled by they steadily worsened.

They became more frequent.

When they first started they’d be over by the next day.

But they eventually ran into more than two days – and those two-day migraine attacks disrupted so much in my life.

As time wore on my neck began to hurt.

My sensitivity to light and noise became more acute.

Originally I would sleep the migraine out in my own bed. But as they worsened even the slightest sound my partner made caused me pain.

In the end at the onset of a migraine I had to retreat to our second bedroom… to be alone and away from everyone and everything.

Another thing: I’d always felt nausea with my migraines.

But that nausea eventually became actual vomiting.

Nobody likes being sick – but I really, really hated it.

Strangely, of all the horrible symptoms of my migraines it’s the fact that I am no longer sick that makes me most happy!

As my migraines became worse my life also changed as a result.

At first, when they had been less severe, I had simply dealt with them as they arose.

As the migraine wore on I would shut myself away in our spare bedroom, close the door, pull the curtains and almost literally hide under my duvet.

I’d close my eyes and try to will the pain away.

The onset of the migraine slowed me down. The migraine itself more or less rendered me useless. And the day or two afterward left me drained, sluggish and deflated.

Those headaches robbed me of 3 or 4 days of life.

The things I couldn’t do, the plans I had to suddenly cancel….

But I quickly found it wasn’t just the migraine itself that affected my life.

The fear of them – the realization that they could hit me at any time – influenced so many of my plans and my actions.

I couldn’t take a job where I had to be alert and on my toes all day. Or where I would be dealing with customers.

It had to be a job where – putting it bluntly – I could be quite ill from time to time… and then make up for the lost work hours in my own time.

After all, who would hire me if my migraine actively hurt their business?

The sheer unpredictability of my migraines made even the most ordinary things difficult.

I could drive short distances – but longer distances always created a problem. What if I became ill at the other end of my journey? Who would I call to pick up me – and my car?

My productivity – both in my personal and work life – was heavily knocked by my migraines. At times I simply couldn’t do a thing for myself or for anyone else.

One of the worst things about migraines occurs when you’re not even experiencing one.

Because just not knowing when to expect the next attack… wondering if a migraine will suddenly pop up and ruin a busy day at work, a trip to the cinema or a social gathering with friends….

The mental effort of dealing with background worries about when it will strike next was exhausting in itself.

Those years of suffering migraines were difficult years indeed. I don’t miss them!

There are millions of migraine sufferers and, before I finally cured mine, I searched everywhere for some sort of relief.

But although there’s tons of information out there I gradually realized it all pretty much falls into just two categories:

There’s a hierarchy of treatments – each one a step on from the previous one.

There’s lots to try, plenty to fail at and, of course, an array of potential remedies to spend your money on.

I tried plenty. I spent plenty of dollars too.

And no matter what I tried there was always something else I could have a go at just around the corner.

Of course, some medications do work – in some ways.

There are so many variations of migraine sufferer. And, with so many medications on the market, it’s inevitable that sometimes a sufferer and a medication are just right for each other.

A match made in heaven, you might say.

The sufferer doesn’t usually get rid of the migraine. They still attack when they least expect it – but the meds make it more manageable.

For the rest of us though it can be a case of either soldiering on through the pain and nausea – or just sitting it out in darkness and silence until it goes.

And as I found, the meds rarely work in the way we’d like them to.

As in, getting rid of the migraines once and for all.

Sure, plenty of individuals get some relief from their symptoms from time to time.

I knew people whose drugs – if taken at the earliest stages of a migraine – would help make the migraines less severe than they would otherwise have been.

The results though are unreliable. Sometimes those same people will take their meds early and… the migraine rushes in anyway.

As if they’d never taken them at all.

My doctor warned me about taking too many drugs for my migraines. He pointed out the irony that taking too much medication had the side-effect of… medication over-use headache.

A headache caused by my headache medications!

I did laugh when he told me that. But it’s actually not that funny.

In fact, during my battle with migraines I developed a theory: that when a condition has so many medicines – and absolutely none of them work reliably for all or even most sufferers – then the condition itself is not properly understood.

When I suffered migraines I would try the various medications and treatments one at a time. And with each I would just hope – hard – for relief.

I quickly discovered that ‘hope’ is not a good strategy.

I also realized that the drugs companies are actually ‘trying things out’ – and, at best, getting temporary, short-lived successes. Their offerings were hit-and-miss – unreliable and uncertain.

And they’re tackling symptoms, not causes. If they successfully tackled causes then migraines would end.

But people like to pop pills because that’s easy to do – and we’re conditioned to believe there’s a pill for every problem. And pharma likes to sell pills because they make a lot of money.

On the brighter side, I found a lot of conversation around what triggers migraines.

Triggers are emotional, physical, environmental or dietary events that set your migraine in motion.

There are literally dozens of different potential triggers. Most people’s migraines are affected by just a handful of them.

The trick is to work out the few that affect you most – and then do your best to avoid them.

The avoidance of triggers was my favorite approach.

It’s free of cost to do because it mostly requires you to stop doing certain things.

More than that, it held out the hope of a cure for my migraines. If I could just pinpoint the one or two things that caused my migraines I could simply make sure I never did them again. And everything would be fine after that.

Addressing triggers does make some sense. For about half of us there are things that we can identify as prompting the migraine to start.

The thing is: how do we know what they are?

Identifying your personal migraine triggers can be quite difficult. For some of us our triggers are almost impossible to spot.

For sure, if you can spot one or two triggers then it can make a world of difference.

I should know. When I first started out trying to cure my migraines I tried everything imaginable. And triggers seemed to me like a good place to start.

I found a guide to triggers online – with some very helpful advice on how to spot and deal with my own. The guide was created by a gentleman by the name of Christian Goodman.

I worked through his guide and two things happened:

It was genuinely uplifting to suddenly have some control over what was happening to me. Even if I couldn’t actually stop it.

Managing triggers is very difficult.

First, they’re hard to identify – and I suspect that I still had one or two unidentified triggers for my own migraines. Often, you think something is a trigger but it isn’t – it’s actually just a symptom.

Then, some triggers are just very difficult to manage.

If your trigger is in some of the food you eat then if you’re lucky enough to be able to identify that food then you can simply stop eating it.

It’s more difficult if it’s a whole food group – dairy, say, or wheat. But it’s still doable. You can cut these things out.

But what if your trigger is something harder to get a hold of… more difficult to properly address?

Background stress perhaps. Nervousness. Low mood. Energy loss.

This kind of stuff is normal.

It’s part of everyday life for everybody who has a job or a family – or a job and a family.

For some people a level of anxiety or stress is just their normal default state. It’s part of their make-up.

For almost everyone, we find that such triggers are a common part of our lives at some point. Whenever things get tough, when we work harder than usual or when we miss out on some sleep… that’s when the trigger comes into play.

Managing them is extremely difficult.

The medical profession is united in one thing: they admit they don’t properly understand the causes of migraines.

Almost everything that’s ever said about migraines in the medical press has nothing to do with curing the migraine itself.

We talk about triggers – and managing them can help.

We talk about meds – they’re expensive but have some beneficial effects sometimes for some people.

But meds deal with a migraine that’s either about to happen or is in full flow. Meds are usually too late.

And triggers – which are good to identify and are where most people’s hopes lie – are not the actual cause of migraines.

Because too many people think that if they get rid of their migraine triggers then they’ve tackled their migraine’s cause:

Triggers are not the cause of your migraines.

Here’s a way of thinking about this that makes it clear:

Why can some people drink a bucket of coffee and feel nothing while someone else drinks a cup and suffers 72 hours of migraine hell?

How come Bob gets exhausted after a couple of stressful days at work but recovers after a good night’s sleep… but John – who works with Bob and had exactly the same experiences – goes home to wild thumping head pains, ghastly light sensitivity and vomiting?

How come Bob is refreshed the next day while John has to shut himself away for 48 hours to cope with his blisteringly painful headaches?

It can’t be the triggers. Can it?

Both had exactly the same experience at work. Both came home tired and stressed.

So both had the same ‘triggers’.

Yet one is fine the next day while the other has severe migraines.

There must be something else at work here.

If you read Christian Goodman’s trigger guide that I mentioned a moment ago you’d realize that migraine triggers are everywhere. They are food triggers, psychological triggers, dietary triggers, environmental triggers…

Endless triggers for migraines.

Most of life is a migraine trigger!

We all encounter migraine triggers almost every day of our lives.

Yet only some of us actually get the migraines.

I used to get migraines regularly. You still do I’m guessing.

But my sister doesn’t get them. My best friends don’t either. My boss never has a headache, let alone a migraine.

They all experience many of these typical migraine triggers though.

Migraine triggers without the migraine.

What on earth is going on here?

The answer is this: the triggers aren’t your migraines.

They aren’t even the cause of your migraines.

If you think they are then you’ve been duped.

The trigger is triggering something isn’t it? So if we address that something… aren’t we getting to the root of the problem?

Why do I say this with such certainty?

Because I found out something a short while ago. Something that I was able to make use of to put paid completely to my migraines.

It’s not exactly a secret because so many people do it now but… it’s not widely publicized by the medical industry.

Here’s a clue: it doesn’t require meds, potions or surgeries. It doesn’t cost a penny to do it. There’s nothing for sale.

Let me tell you about it.

Notice I say ‘cured’.

Not ‘reduced’ or ‘helped’ or ‘made it a little better’.

Maybe what I learned will only reduce your migraines. I’d have been happy with that. But it ended my migraines. I haven’t had one for 14 months and counting.

For me this revelation has been one of the best things that ever happened to me.

As I mentioned earlier, I had been using a guide written by Christian Goodman to identify my migraine triggers.

And it had certainly helped. I narrowed down several psychological and one possible dietary factor (some types of cheese) that seemed to set off my migraines.

By addressing those factors I managed to reduce the severity of some of my migraines. I still got them but sometimes they were noticeably less intense than normal. I was grateful for that.

Better still, my recovery was quicker. I previously had migraines up to two days at times. What I learned from Christian’s guide made sure I never got a two-day migraine again.

That guide is no longer available. But you can still get it directly from Christian.

I’ll tell you how shortly. It won’t cost you anything either.

One day, Christian contacted me and asked me if I would be part of a small trial group for some exercises he’d developed.

These exercises weren’t your usual keep-fit kind of movements. They were designed to tackle migraines at their root cause.

Christian told me that the intention wasn’t to relieve migraines but to eliminate them.

To get rid of them once and for all.

There were no drugs involved nor did I need to go to a gym, a therapist or buy special equipment. None of that.

He asked me, Would I like to take part in the trial?

Before he sent me my initial instructions he told me what the thinking was behind these new exercises.

I was absolutely astonished by what I heard.

First, Christian explained how migraines worked.

The detail that matters is easy to understand – and it’s this: a migraine is the end result of a very short chain of events.

It’s a sequence basically and at its simplest here’s how the sequence works:

trigger > thing that gives you the migraine > migraine

The trigger affects something in your body. And it’s that something that causes migraine pain.

The trigger is the agent, not the cause.

It’s that something that is the real culprit.

It’s the bit in the middle that holds the key to your migraine pain. And its cure.

Because saying the trigger causes migraines is like your team winning a game and me claiming they won because the referee blew the starting whistle.

Yes, the starting whistle got things going but something else – in this case the team – won the game. The team was the cause of the win.

Migraine triggers are like referee’s starting whistles. They get the thing going – they trigger it. But the migraine itself is caused by the ‘something’ that the trigger sets in motion.

The medical profession either addresses the trigger – to prevent or reduce the migraine – or the migraine itself – usually drugs to reduce its effects.

They ignore the middle bit of the sequence – the ‘something’ because… well, they don’t know properly what it is.

But here’s what Christian told me:

He explained that oxygen therapy had been tried out for people suffering very severe headaches – migraines included – and that the therapy had some notable successes.

The therapy hadn’t cured the migraines but…

… given an oxygen canister and a mask patients in the middle of a painful migraine experienced genuine improvement in their condition. The improvements were quick – although disappointingly short lived.

But what Christian spotted was that migraine might simply be caused by lack of oxygen getting to the brain.

If that’s so then if you tackle that before a migraine even started then… haven’t you just cured migraines?

Not reduced it or improved it. But cured it?

Now, doctors already had oxygen-deprivation on their list of suspects for migraines. There was already a suspicion that a shortage of oxygen to the brain was a cause of migraine.

The experience of people directly inhaling oxygen at the point they were suffering migraines strongly supported this theory.

And migraine forums contain stories from people who say that if they go running – very fast – at the onset of a migraine then they can head off its worst symptoms and perhaps not have such a painful episode.

Running pumps blood hard around your body and into your brain.

And with that blood comes lots of oxygen…

So Christian wasn’t claiming to have invented the migraine cure he now wanted me to try out.

But he explained it to me this way: if oxygen was reaching my brain in sufficient quantities naturally – before there was any sign of a migraine – then doesn’t the problem of oxygen-deprivation disappear?

If your brain was always getting its supply of oxygen naturally then the cause of my migraine – lack of oxygen to the brain – is gone.

Isn’t that why some people get migraines and others don’t – because some people have healthy supplies of oxygen getting to their brains while others don’t?

Christian thought so. As it turned out, I believe he was right.

But do we really need oxygen tanks and masks to oxygenate our brains?

Do we have to run fast around the track in order to head-off a migraine attack?

Sure, oxygen tanks and running are both ways of getting oxygen to the brain.

But if the oxygen is already there then they aren’t needed.

And that’s where Christian’s program comes in.

Christian told me about the ways in which oxygen is prevented from properly reaching the brain in our everyday lives.

He was surprised to discover that the causes of this are varied but well understood.

There’s no mystery to any of this.

All he did was link it all together.

If specialists suggest that migraine agony is caused by lack of oxygen to the brain….

And the causes of lack of oxygen to the brain are pretty well understood…

Then doesn’t solving the oxygen-to-the-brain problem also cure migraines?

Christian answered this with a ‘Yes’ – and his uniquely simple migraine program was born.

And the program is indeed very straightforward: it’s just a set of movements that you perform at home.

I tried them out. All of them.

Was this some kind of magic?

Some sort of secret exercise discovered by ancient wise men deep in some south American jungle?

This is what I learned from Christian:

Our brains need a lot of oxygen to function properly.

Some 40% of our oxygen intake goes straight to the brain – or it does if you’re healthy.

Oxygen arrives at the brain in the same way that it arrives at any of our body’s organs: it’s carried there by our blood.  

Many leading migraine specialists believe that migraine headaches are caused by a restriction of the blood supply to the brain. Restrict blood to the brain and you’ve restricted oxygen to the brain too.

Oxygen-deprivation in the brain is a serious matter – and the body takes it very seriously indeed.

It rushes blood to the brain – and so we experience a sudden and rapid increase in blood pressure inside the head.

And that’s where the pain comes from.

It’s as if your brain is literally swelling up against the inside of your skull, trying to burst out.

Which I remember clearly as being my experience of migraine pain.

Every pulse of my heart felt like a shockwave blasting through my skull, so painful that it made me wince.

What Christian has done is simple but very, very effective.

He’s linked the medical facts and addressed the cause of the low-oxygen.

Again, low blood oxygen has a number of causes – most of which are fairly well understood.

In a nutshell, we don’t breathe in properly. We don’t breathe out properly. And the air we do get into our lungs doesn’t adequately get to our organs and brain.

Again this is all medically verified.

We don’t breathe in properly

I must admit, I initially found it difficult to believe I wasn’t breathing properly.

It’s such a natural thing to do – how can I be doing it wrong?

Turns out that millions of people simply don’t breathe in deeply enough to inhale sufficient oxygen to meet their bodies’ needs.

There are two reasons for this:

First, too many of us sit down way too much – at home, at the office, in cars.

Sitting for extended periods is now widely regarded as almost deadly to our health.

Amongst many other downsides it causes our posture and breathing infrastructure to weaken and sag due to lack of proper use.

Which physically ruins our ability to take in large, healthy lungfuls of air.

Second, modern life brings its own stresses and strains. Long hours, tight schedules, family responsibilities, job demands, not enough sleep, money concerns – all the usual stuff.  

And when we’re worried and tense or worn out and sleepy then we naturally breathe in less deeply. Our bodies are more tense and our breathing is medically proven to be less efficient.

We mostly don’t notice this happening to us – but this is exactly what is happening.

So again we’re reducing the amount of oxygenated air that gets into our lungs – and then into our body and our brain.

We don’t breathe out properly either

I found that pretty hard to believe too.

What could be easier than breathing out?

But I found out it’s true – and it’s a deadly failing.

When you breathe out you’re expelling carbon dioxide – a waste gas that is the natural consequence of breathing. Carbon dioxide is a poison.

But modern life – sitting watching tv, riding in the car and so on – plus general tension in the body means we’re not properly expelling carbon dioxide.

Which in turn means some of that carbon dioxide just sits in our lungs – which is where it absolutely ought not to be.

And while it’s there it’s taking up space where oxygenated air should be.

The oxygen we do get struggles to reach our brains

Turns out not breathing properly isn’t the only problem.

There are more than 70 muscles in the neck, face and head region.

Tightness in these muscles isn’t uncommon. If enough of them are too tense for too often then they actively restrict blood flow to the brain.

And in our modern lives muscle tension is widespread. Fatigue, stress… and looking down at laptops and smartphones creates huge tensions throughout our shoulders, necks, faces and heads.

We don’t always notice it because we’re so used to the stiffness.

It’s been with us for years or even decades.

But those tight, constricted muscles make it very difficult to get oxygenated blood to our brains. The tightness acts as blockages – valves if you like that have been turned to the ‘off’ position.

I know this was true for me. One of the very first things I noticed when I tried Christian’s exercises was just how tense my neck, face and head muscles had become.

And just how lovely it felt when they became relaxed and soft for the first time in years!

I’ll repeat this for good measure: Christian Goodman hasn’t single-handedly discovered the cure for migraines. He’s not claiming to have done that.

What he’s done is taken widely accepted medical facts and drawn them together to create what is, in many respects, an obvious remedy for migraines.

His program – called The Migraine and Headache Program – makes use of these well-understood facts about how our bodies do – and don’t – work.

For me, The Migraine and Headache Program addressed each problem area: first, not breathing in and out properly. And then oxygen not being able to reach my brain properly.

In a short period of time those problems had gone away.

And when the problems were resolved so was my migraine. Because they were causing my migraines.

The exercises in The Migraine and Headache Program are gentle and mostly stationary. There’s no jumping around or any kind of vigorous activity at all.

Better still, as the exercises take effect and your migraines subside you can perform fewer of them. Today I do just enough exercises to keep the problem at bay.

In fact, Christian calls them ‘exercises’ but I call them ‘movements’.

To my mind, exercises are things you work hard at that make you sweat.

Whereas these movements are not hard work and they don’t make you sweat. In truth, most of these movements involve very little movement at all.

It’s mostly lots of easy standing or laying in one position or another. My kind of exercise to be honest!

But there’s power in these movements. Because they’re loosening muscles that have become tight and constricted… so tight that they’re stopping oxygen-rich blood getting to the brain.

Much of the program’s effectiveness comes from the fact that it focuses on small areas of the body that you wouldn’t normally give much thought about.

I was a little surprised initially at the exercises. I’d done yoga for more than a year so was used to difficult, strenuous stretches. If anything would have eased tense muscles I would have thought yoga would have done it.

Turns out that’s not so.

Several of Christian’s exercises were mostly ‘lying around’ exercises. They required almost no effort. More than once I nearly dozed off doing them.

But that’s pretty much all there is to it.

Once muscles have been loosened and relaxed blood flows much, much more easily. And when blood flows more easily it is much better able to carry oxygen to your brain.

And when your brain is getting all its oxygen it doesn’t create migraines.

So you can trigger all you like. If the cause of your migraine is no longer there then there’s nothing there to trigger.

I am forever grateful for the day that Christian Goodman asked me to try out his Migraine and Headache Program.

I did everything he told me to and the results came quickly.

Migraines still occurred for a very short while.

But the very first migraine after I started his program was noticeably less severe.

It started mid-morning. And it wasn’t pleasant to be honest.

But it didn’t reach the throbbing agony I’d become used to – and it was mostly over by late evening.

I’d never had a migraine resolve itself so quickly.

Over the next three weeks I did all the exercises exactly how he told me to.

My next migraine was a shadow of its former self. I actually continued with my day stopping only for an hour or so when it peaked. But it was a far cry from what I was used to.

But it was a special migraine for me. I’ll always remember it.

Because it was the last one I ever had.

14 months later and while the memory of migraines hasn’t faded I have long stopped fearing the next one.

Because there isn’t going to be a next one.

I had already tried everything before being offered the chance to try out Christian’s program.

As I mentioned earlier, handling triggers brought some relief. But his exercises were a revelation for me.

And they have been for the several hundred people who have followed this program since then.

It’s not an exaggeration to say that these simple movements transformed my life.

I’m simply not the same person I was before.

Then, I was a migraine sufferer.

You can have the same program that I got. It’s tried, it’s tested. And it’s easy.

I didn’t need to go out and buy any equipment.

I didn’t need to join a gym – thank goodness.

Not a cent on meds. Not a cent on treatments.

No more doctor surgeries, clinic waiting rooms or consultants’ rooms.

I just stayed at home and did the exercises at odd moments during the day.

One exercise I’d do in the kitchen. Two others I’d do in the bedroom after my shower.

A couple I did while watching television.

Life didn’t stop for these exercises. I just incorporated them into my daily routine.

Now, I do one or two a day at most. I vary them throughout the week.

By maintaining that basic flexibility and balance I know I’m protecting myself for the rest of my life.

I really couldn’t be happier.

Yours is waiting – click below and get it now.

Well, there is – migraine agony.

But you might have concerns that all that pain you’ve experienced can’t be cured by some simple exercises.

I would understand that. I was quite skeptical when Christian first presented me with his program.

Yet, for the price of 4 weeks of pain meds, he was suggesting he’d do what the specialists had failed to do: cure my migraines.

I believed in him because his Triggers Guide worked so well. But even so, it was a bit of a stretch.

Of course, now I know that all along he knew what he was doing.

Because his remedy was neither made-up or invented by him.

It was, in fact, a scientifically-valid approach to addressing migraine pain.

What Christian has done is put his remedy into a clearly-explained and easy-to-follow program. Everything you need is in the guide.

If within 60 days of purchasing the program you’re not rid of your migraine misery then he’ll give you your money back. No questions asked. You have absolutely nothing to lose.

I told you earlier that I first heard of Christian Goodman when I bought his Migraine Triggers Guide.

Following his advice I uncovered at least two major triggers for my migraines – and probably a third (cheese, of all things).

Managing those triggers helped me reduce my migraines attacks from 2 days or more to little more than a day. And their intensity reduced with it.

You might want to address your triggers while you wait for the migraine exercises to take effect.

This is a limited offer – best to act now so you don’t miss out.

I don’t know how long you’ve suffered with your migraines.

Maybe it’s reached the point of being truly awful and life destroying.

Possibly, like I once was, you are fearful of the next attack… anxious about how it will disrupt whatever you’re doing at the time… nervous about how you’ll cope.

But hopefully it hasn’t reached that stage yet.

Which means you can tackle it before it does.

Get your copy of Christian Goodman’s ‘Migraine and Headache Program’ now.

It costs the same as a typical month’s migraine meds – but works forever. And unlike your meds, this program comes with a 100% money-back guarantee.

Get your guide – and your free bonus Trigger Guide – here:

Nothing will change until you get Christian’s guide. But when you do… then it can all change.

And it can change quickly and beyond recognition – as I found out for myself.

Remember: these exercises are devised around sound medical principles. There’s nothing mysterious about them.

But the effects are truly out of this world.

Your copy of the guide is here – and you’ll get Christian’s ‘Triggers’ bonus too. It will be with you in minutes so don’t miss out:

You’ve tried the standard remedies and – my guess is – they are having little effect or no effect.

Certainly, they’re not doing the job you want them to do. You wouldn’t be here, searching for migraine remedies if you were truly satisfied.

And that’s the experience that too many of us have.

That’s how it was for me once upon a time. But I had a stroke of luck and found my lifelong cure. Let’s see if it’s your lifelong cure too.

Get the program now. Get the bonus now. And get your money back if they don’t work.

You deserve this. You need it. Putting it off won’t solve a thing. Be good to yourself.

Click below and start your recovery from migraines.

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