Just when it seems like I’ll probably never write anything about AI again, I come with every other blog post on the topic.
Over the past few years, I’ve been sharing AI automation examples that you can simply incorporate into your promotion processes to streamline your method and outperform your competition.
Let’s dive in!
7 Examples of AI automation
1. AI robots
The absolute best for: Simplifying the long and tedious promotion process and tasty for consumers.
A bot is a delicate AI-based automation with many use cases for every single marketer and consumer. Marketers like me usually use AI bots to simplify tedious tasks.
For example, I always want to interview advertising leaders and provide their quotes for the posts I write. He could get me incessantly concentrate on 30-60 minutes of interview and necessarily find the most convincing quotes.
So, certainly one of my colleagues introduced me to an artificial intelligence tool known as Castmagic, which is capable of transcribing audio into text.
I could then paste the transcribed text into ChatGPT and advise the chatbot to necessarily identify the quotes from the text that are most pleasing to the public. This use of robots reduces the price of working hours to just a few minutes!
I also save time by using HubSpot’s internal GPT to generate post titles, meta descriptions, outlines, and topic ideas.
And I’m far from the only marketer who saves time by using AI devices like robots. In line with our recent survey of more than 1,000 marketers, 86% of sales executives say AI helps them save an hour every day in their common workflow.
In fact, I won’t forget how chatbots help marketers connect with consumers. Chatbots can direct your Internet web page visitors to the appropriate product or service, solution questions, or problem resolution.
All of this can also be accomplished quickly and efficiently, and your customers will appreciate the quick movement.
To be sure, it found that 62% of shoppers choose to interact moderately with digital assistants rather than accept human agents.
2. AI personalization
The absolute best for: Gather information quickly to deliver data-driven insights and high-quality, personalized content material.
According to our 2024 State of Promotion and Advertising paper, 77% of marketers using generative AI say it helps them create more personalized content, so AI and personalization already go hand in hand step.
Alternatively, AI can also automate the process of creating personalized content material by briefly and effectively gathering information on shopper behavior, preferences, location, and more.
AI then uses this data to generate data-driven insights and personalize content for specific individual customers.
For example, HubSpot’s Breeze AI collects high-quality information to create personalization at scale.
3. Creation of material subject to AI content
The absolute best for: Short-form growing films like Reels, YouTube Shorts or TikTok.
As a podcaster, blogger, and former YouTuber, I will verify that content creation, while fun, is time consuming.
If you’re a hobbyist, you probably have no idea how much time it takes, then again if you’re a marketer, it’s absolutely better to have this kind of time to dedicate to a task.
Fortunately, AI content material creation automates the content material creation process, corresponding to:
- Movies
- Social media posts
- Blog post
- Podcasts
For example, I recently built an entire YouTube channel using a slightly large number of AI types in just a few minutes. Additionally, I created TikToks and blog posts using the absolute best AI.
And let’s not forget my previous example of using AI devices like Castmagic to transcribe podcast interviews into written content material.
4. It was lead
The absolute best for: Collecting buyer records to generate leads.
Automated lead generation is one of the most beneficial types of AI in promotion. Effective automation in lead generation activities such as lead understanding, scoring, and nurturing makes finding new customers easier and takes much less time.
For example, let’s say I talk to the web page of my favorite shoe store, DSW, and am greeted via an automated pop-up requesting my identity and email correspondence that is offered to me in exchange for a 10% discount. % on my next earnings.
Those records would then be sent to a CRM and can be used for objective email correspondence campaigns that turn me into a brand new consistent buyer.
AI automation allows this process to be completed in seconds, saving marketers time and money.
5. Buyer segmentation
The absolute best for: Satisfy your customers’ needs and generate the following ROI.
AI automation can quickly classify your customers into subgroups based on demographics, behaviors, lifestyle, location, and needs.
This is because AI is exceptionally useful for extracting, processing and applying information. With automated buyer segmentation, you will have the ability to generate personalized content material such as emails, videos, and more.
In 2024, nearly 1/4 of marketers are already using AI for buyer segmentation.
6. Promotion of email correspondence
The absolute best for: Running a blank, personalized email correspondence promoting an advertising marketing campaign.
I have dabbled in email correspondence promoting quite a bit throughout my career.
I once ran the electronic newsletter for the television station I worked for as a reporter and edited HubSpot’s daily promotion and advertising newsletter before it was remodeled into a promotion and advertising course.
So, imagine me when I say that automated email correspondence promotion with AI has made my work of art as an email correspondence marketer a breeze. With artificial intelligence I was able to:
- Analyze email correspondence performance and open rates to see what worked with my target audience and what didn’t
- Run combined analytics to make a smart decision about how my campaigns are performing
- Quickly clean up my email correspondence lists
- Send personalized and segmented content material.
7. Focused ad and optimization
As you may have noticed by now, AI is certified in using information to help create a targeted and seamless promotional advertising marketing campaign. Therefore, it’s no surprise that targeting ads and optimizing personalized promotional materials is as simple as counting to a few for AI.
Now you will have some great examples of AI automation in AI. How do you plan to apply gentle automation in your next promotional advertising marketing campaign?
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